Google Glass may be pulling ahead with difficulty (the fate of the pioneer who rushes), but Apple seems to be stepping firmly into the wearables arena. Its watch (available next spring) has the credentials to “steal hearts,” and not because it displays little hearts on the dial.
We copy from the “daily” on February 12th, just in time for you to see what part of such a company’s commercial campaign is already part of your / our social environment:
Apple CEO Tim Cook says that maintaining our good health is one of the key benefits of the famous Apple Watch smartwatch… Among the things the smartwatch can do is remind us every hour that we need to be more active. “If I sit for too long, it will tap my wrist and remind me that I need to get up from the chair and move around. Many doctors believe that sitting is the new cancer,” Cook stated… “Every hour, at ten past, it will remind you that you need to move. Many Apple employees are already using the smartwatch, and you see them all suddenly getting up together at ten past and moving around. It’s a sight we had to get used to, but it’s amazing,” Cook noted.
Certainly, there are many of those who should be flying every other ten or even five: it’s essential so as not to be taken for fools… Also, there are many who say that wherever they go “they will rise from the couch”; a portable alarm clock could help them. But the harsh truth is that such apps for smartphones already exist, which remind you of things that if you forget them you’re dead: such as, let’s say, that you need to drink water…
We will create such an application: the new cyborg has been released, don’t forget it, run, if you’re late you’re lost!